Our Media, Not Theirs: The Democratic Struggle Against Corporate Media
With a foreword by Noam Chomsky, Barbara Ehrenreich, and Ralph Nader.
Our Media, Not Theirs! The Democratic Struggle Against Corporate Media examines how the current media system in the United States undermines democracy, and what we can do to change it. McChesney and Nichols begin by detailing how the media system has come to be dominated by a handful of transnational conglomerates that use their immense political and economic power to saturate the population with commercial messages. They reveal how journalism, electoral politics, entertainment, art and culture have all suffered as a result, and use examples of media coverage of the 2000 Presidential Elections and the War On Terror to illustrate the poverty of information corporate media actually provide. McChesney and Nichols also explain how that the Internet, which many once argued would open up the media system to a cornucopia of new voices and creativity, has been lost for the most part to the corporate communication system.
Our Media, Not Theirs! contains proposals for making our media system more responsive to the needs of the citizenry and less dominated by corporate greed. The authors look at how political parties, grassroots movements and popular performers in other democratic nations increasingly have made media reform a political priority. The authors provide an analysis of the burgeoning media reform activities in the United States, and outline ways we can structurally change the media system through coalition work and movement-building. McChesney and Nichols go on to provide readers with the tools to battle for a better media. They offer an invaluable analysis, and clear ways to fight back against corporate domination of democracy.
"An astute analysis offering compassionate solutions. I loved the book. It speaks for me." —Patti Smith
"McChesney and Nichols both critically assess our current media system and, even better, help us to imagine something different, mapping the transition from a period of individual frustration with corporate media toward one of collective action for their reform." —Janine Jackson
About Robert W. McChesney and John Nichols
ROBERT W. MCCHESNEY is a Gutgsell Endowed Research Professor in the Institute of Communications Research and the Graduate School of Library and Information Science at the University of Illinois at Urbana-Champaign. McChesney has written or edited several books, including the award-winning Telecommunications, Mass Media, and Democracy: The Battle for the Control of U.S. Broadcasting, 1928-1935 (Oxford University Press, 1993), Corporate Media and the Threat to Democracy (Seven Stories Press, 1997), the multiple award-winning Rich Media, Poor Democracy: Communication Politics in Dubious Times (University of Illinois Press, 1999; paperback version with new preface: New Press, 2000), and, with John Nichols, It's the Media, Stupid! (Seven Stories Press, 1998) and Our Media, Not Theirs: The Democratic Struggle Against Corporate Media (Seven Stories Press, 2002). McChesney is the co-founder of Free Press, a national media reform organization. McChesney also hosts the "Media Matters" weekly radio program every Sunday afternoon on WILL-AM radio.